• Asaf Paz


    I'm a  Leader  Digital Transformer  Creative Thinker


About Me


I'm a Leader Digital Transformer Creative Thinker

I co-founded WEBSEM, my first company when I was 21 years old. Today, WEBSEM is a name synonymous with quality, innovation and success.

As one of the most successful online advertising agencies in Israel, WEBSEM caters to a vast group of clients from the private as well as the public sector. The team comprises of over 40 full-time, passionate, dedicated employees who manage, strategize and support our clients’ needs.

WEBSEM has a unique partnership with Google and is now an Official Google Training Center. As a young and enthusiastic advertising agency co-founder, I lectured and trained agencies during official summits of Google Partners held in various countries such as Ireland, Romania, Portugal, Greece, South-Africa, Czech Republic and Turkey.

After a successful decade of building WEBSEM I sold it to Hi-Light Communication in 2016 and co-founded a new startup - QUALI.FIT. Quali.fit is a revolutionary SaaS startup that transforms recruiting firms to become more efficient while improving their candidate experience & client satisfaction. Automated the process of over 1M job opportunities in 2019.

Currently, I’m focusing all my attention on QUALI.FIT. With the vast amount of experience and knowledge that I have gained in the past eleven years, I am now looking to make QUALI.FIT a billion-dollar company that provides plenty of opportunities for recruiting & staffing agencies across the globe.


My Skills

A decisive, adaptable, and entrepreneurial executive. For the past 15 years, I’ve been identifying businesses’ and consumers’ needs, visioning a solution and executing with my teams. A creative thinker with experience in building, training and leading teams of marketers, developers, customer-success reps, and sales professionals.

I’m a highly motivated, independent, self-starter, a team leader and a team player with an extensive mileage in digital transformation, marketing, customer experience, and operations. Worked with a variety of companies; from SMBs to Fortune 500 enterprises. Minding the small details while keeping my eyes on the big picture – and driven by metrics, goals, and success.

Managing & Leading

Online Marketing

Sales & Customer Success

Public Speaking

Contact Me

If you need any advice in Digital Marketing, Sales or Startups - feel free to reach out to me anytime and I would love to help.

Call: +972 545-875-200

Email: asafpaz(at)gmail.com

Hi there 👋, I'm Asaf Paz. For the past 15 years, I’ve been building, training and leading teams of marketers, developers, success reps, and sales professionals.